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Unleash Marketo for Zoho CRM

  • Robust, pre-built Marketo-Zoho connector that scales
  • Bidirectionally sync data between Marketo & Zoho to get the systems well aligned 
  • Leverage key Marketo features including Interesting Moments & Revenue Cycle Analytics
  • Marketo LaunchPoint partner leveraging Marketo's REST API
  • Support for all Zoho CRM editions

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Robust & scalable bidirectional Marketo & Zoho integration

When your sales team & BDRs follow up leads, every minute matters. Our Marketo-Zoho connector syncs every five minutes to ensure sales gets leads and data on the latest interactions, as they happen.

Plus leads sync and de-duplicate in both directions, so as your sales team adds leads directly into Zoho, you will not run into the data duplication issues in Marketo which you'll get with one-way sync processes.

Marketo-Zoho

Visibility & Control of Key Marketo Data in Zoho

Map Marketo fields such as lead source & lead score to Zoho fields, so they can be viewed easily in Zoho without any extra clicks.

And allow Zoho users to put lead/contacts into Marketo nurture streams by syncing those fields back to Marketo and using them as triggers for nurture streams (smart campaigns) in Marketo.


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Marketo interesting moments as Zoho tasks

Option to Sync Interesting Moments to Zoho

To give even more visibility to your sales team in Zoho, we have the option to sync Marketo interesting moments as Zoho tasks. This way, your sales team can see key marketing engagements, as tagged in Marketo, natively in Zoho.


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Wizard setup to manage your data mappings & rules

You don’t need coding or a technical background to manage your Marketo-Zoho integration.

Bedrock Data allow you to map fields across systems for Leads, Contacts, Accounts and Opportunities with full support for custom fields.


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Our Marketo-Zoho CRM Object Mapping

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Company

Company (Read, Create, Update)
Account (Read, Create, Update)

Contact

Lead (Read, Create, Update)
Lead (Read, Create, Update)
Contact (Read, Update)

Opportunity

Opportunity (Read, Create, Update)
Potential (Read)

Activity

Activity (Create)
Task (Read, Create, Update)

Activity

Interesting Moment (Read)
Task (Read, Create, Update)

Read = Bedrock Data can pull data for use in another system
Create = Bedrock Data can create a new record in this system
Update = Bedrock Data can update existing records in this system

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Let's discuss your Marketo-Zoho CRM integration

Marketo-Zoho Integration Walkthrough

Take a tour of our Marketo-Zoho integration in this video
 

Related Resources

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How D-Tools integrated demand generation with Marketo & Zoho

Check it out
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How to integrate Marketo like a pro

Read it now
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Get more info

Contact a Specialist